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The Krystal story

How a lifelong love of music became a business, a name, and a chapter that still shapes David today.

Music before business

Long before Krystal Entertainment existed as a company, music was already central to who David was. Family and friends remember him as the one who was always listening, always collecting, always sharing what he had discovered.

His younger brother Ernest has described David as an early musical influence and mentor, someone who introduced him to music and shaped what he listened to growing up. That role, the person others turned to for what to hear next, planted the instinct that later became a business.


The beginning of Krystal Entertainment

Between 2005 and 2012, David built Krystal Entertainment into an independent entertainment and media venture. It combined the creative and the commercial: artist development on one side, and the business of getting music heard on the other.

He managed and promoted emerging artists, coordinated songwriting and arrangement, oversaw studio recording, and worked through the practical realities of the industry, project financing, contract discussions, and the promotional relationships that give new music a chance to reach an audience.


Artists and creative development

Krystal Entertainment's work centered on developing artists rather than simply booking them. That meant helping shape a sound, coordinating the people around a project, and thinking through how a piece of music would actually reach listeners.


Studio work

David managed recording and studio activity in Orile and Surulere, coordinating artists, producers, sessions, and the day-to-day operations that keep an independent studio running. This was hands-on work: schedules, sessions, and the steady coordination that recorded music depends on.


Radio and media concepts

Two initiatives stand out from this period. HipHopMix Rave, a radio initiative David conceived and helped launch, aired through Adaba FM in Ondo State, developed with media executive Abiola Alaba Peters and extended through HipHopMix Magazine. And MixFM, a DJ mixtape concept David developed to increase exposure for emerging artists and new music.


The people around the work

None of this happened alone. David collaborated with producers and artists across multiple projects, including work with producer Sax on the Beat, building experience across creative direction, promotion, media relationships, and business development along the way.


Why the name Krystal stuck

Through his years in entertainment, David became so closely associated with Krystal that friends, artists, and collaborators from that period still call him by the name today. It stopped being a business identity and became part of how people knew him.


How the business evolved

David's primary business focus later expanded into plumbing, construction, and broader entrepreneurship, through EasyTecH2O and eventually CID Dreams Limited. The industries changed. The instinct behind them, building relationships, concepts, and audiences around an idea, did not.


Why the music still matters today

Music never left. David still writes, still develops ideas, and still listens constantly, moving between Pandora, Apple Music, Amazon Music, familiar favorites, and new sounds. Even through changing ventures and the uncertainty of Covid, the headphones were never far away.

Krystal Entertainment was never simply an old chapter. It was a creative foundation, and every so often, Krystal still steps back into the studio.